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This original 1956 magazine advertisement from the French publication Plaisir de France features a whimsical winter illustration by the renowned French architect and artist Guillaume Gillet. Known for his mid-century modernist contributions to French architecture, Gillet’s commercial work here depicts a stylized, monocled snowman in a top hat holding a yellow banner for "Prétexte," a classic Lanvin fragrance. The illustration is signed "Guillaume Gillet" in the plate, indicating the artist's printed professional signature within the design; this is not a hand-signed work. As an original vintage paper item from 1956, it serves as a sophisticated example of mid-century French commercial art and luxury branding.
Keywords:1956, 1950s, Mid-century, Lanvin Parfums, Pretexte, Guillaume Gillet, French Artist, Illustrator Signature, French Fashion, Fragrance Advertising, Perfume Ad, Winter Scene, Snowman Illustration, Plaisir de France, Magazine Art, Commercial Illustration, Paris Style, Luxury Goods, Grooming, Holiday Theme, French Language, Collectible Ephemera, Mid-century Modern, Wall Art, Original Print, Graphic Design, European Decor, Vintage Paper, Nostalgic Advertising, Fashion History
measurements across x height approx.
9.10 x 12.25
