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Framing the European Union by Ece Özlem Atikcan
Estimated delivery 3-12 business days
Format Hardcover
Condition Brand New
Description What is the impact of political language upon public opinion towards European integration? Ece Özlem Atikcan examines the role of political campaigning in six EU referendum votes in Spain, France, the Netherlands, Luxembourg and Ireland. Based upon in-depth interviews, this study will be essential reading for academics, policymakers, politicians and campaigners.
Publisher Description
What is the impact of political language upon public opinion towards European integration? Based upon media analysis, public opinion data and over 140 in-depth interviews with senior officials and campaigners, Ece Özlem Atikcan examines six EU referendum votes: in Spain, France, the Netherlands and Luxembourg on the European Constitution in 2005; and in Ireland on the Lisbon Treaty in 2008 and 2009. In all instances, polls show that the voting public favored the referendum proposals before the campaigns began, yet this initially positive public opinion melted away in three of these six cases. Why did this occur? Atikcan demonstrates that the key to the puzzle lies in political campaigns, where argument strategies can, at least temporarily, reverse public opinion enough to affect referendum outcomes. Providing a critical analysis of campaign strategy and EU communication policy, this book will be essential reading for academics, policymakers, politicians and future campaigners.
Details
- ISBN 1107115175
- ISBN-13 9781107115170
- Title Framing the European Union
- Author Ece Özlem Atikcan
- Format Hardcover
- Year 2015
- Pages 342
- Publisher Cambridge University Press
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