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The Binion’s Horseshoe located at 128 E Fremont St, opened inAugust 1951 by Benny Binion, until in December 1953, Joe W Brown helped Benny whenhe bought 97% interest of the Horseshoe. Benny went to Leavenworth FederalPrison for a five-year sentence. On December 11, 1951, Joe came up with the $1million display, a collection of 100 $10,000 gold certificates encased inplastic and on public display.
See pics, no chips.Excellent logo!
Check out my "Feature" & "Joe W Brown" Matchbooks and the Million-Dollar Horseshoe & Binion's Horseshoe postcards too!