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This is a vintage 4711 Echt Kölnisch Wasser (Eau de Cologne) bottle seal created as a commemorative official merchandise item for the 1972 Summer Olympics held in Munich, West Germany.
Key Identification Details
Front Side: Features the iconic official Olympic Rings logo along with the embossed text "München 1972".
Reverse Side: Features the classic "4711" brand logo inside an ornate shield/cartouche.
Material & Cord: Red wax (or synthetic sealing wax/resin) attached to a twisted turquoise and white silk/cotton cord, matching 4711’s traditional signature brand colors.
Historical Context
Brand: 4711 Echt Kölnisch Wasser (produced by Mülhens in Cologne, Germany) is one of the oldest and most famous fragrance brands in the world, dating back to the late 18th century.
Event: For the 1972 Munich Olympic Games, 4711 produced special commemorative bottles, keychains, and gift sets featuring these red wax seal hangtags suspended from the bottleneck or keyrings as official Olympic souvenirs.Please review photos for condition. I elected not to clean it to avoid damaging the surface.