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Vintage Conoco Travel Bureau Guide Lot (5) 1930s Bronz-z-z Gasoline Ephemera
This is an exceptional lot of five original Conoco Travel Bureau state guides, dating from the 1930s to the early 1940s. These guides represent the pioneering days of automotive tourism when gas stations served as full-service travel hubs. The set includes individual guides for Utah, South Dakota, Nebraska, Washington, and Missouri, each designed to help the mid-century motorist navigate regional laws and scenic routes with ease.
The interior of these guides features the classic \"Conoco Bronz-z-z Gasoline\" branding, famously characterized by the bird pulling a worm and the slogan \"The Fill that Stretches.\" Beyond the vibrant petroliana graphics, these booklets are time capsules of American history, containing specific state motor laws (speed limits like 40 mph!) and gasoline tax information. They are a fantastic find for collectors of oil and gas history or those interested in the evolution of the American road trip.
Specifications
Brand: Conoco (Continental Oil Company)
Item: Travel Bureau State Guides (Lot of 5)
States Included: Utah, South Dakota, Nebraska, Washington, Missouri
Era: Circa 1930sā1940s
Material: Lithographed Paper
Color: Cream paper with Red, Green, and Black ink
Country of Origin: USA
Condition
Factual condition is Pre-owned / Vintage. These guides are authentic survivors and show signs of travel use.
Markings: The Washington guide includes charming contemporary handwriting at the bottom (\"Spokane to Seattle via Rainier... about 400 miles - at least 3 days\"). There is also a small date/price pencil mark on the Nebraska cover.
Wear: General edge wear, corner softening, and light toning consistent with age.
Overall: The covers remain bright and the interior \"Bronz-z-z\" graphics are well-preserved and visually striking.