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Further Details
Title: Marketing for the Health and Fitness Industry
Condition: New
Description:
Marketing for the Health and Fitness Industry: Technology, Strategy and Value provides an encompassing exploration of the current landscape in health and fitness marketing, expertly navigating the evolving challenges and transformations shaping the industry. Authored by a seasoned health and fitness practitioner, this monograph seamlessly weaves together diverse subjects such as participation trends, consumer behaviors, consumption values, and technology\'s impact. Spanning from the fitness boom of the 1970s to the present, the text offers a holistic perspective, offering practical insights into this dynamic and fast-paced market.
Author: Nicola Williams-Burnett
EAN: 9781839829055
Contributor: Nicola Williams-Burnett (Edited by), Hannah R. Marriott (Edited by)
ISBN: 9781839829055
Format: Hardback
Item Height: 229mm
Item Length: 152mm
Item Width: 14mm
Genre: Business & Finance
Language: English
Country/Region of Manufacture: GB
Subtitle: Technology, Strategy and Value
Publisher: Emerald Publishing Limited
Release Date: 07/10/2025
Topic: Medicine
Item Weight: 330g
Release Year: 2025
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